Developing Your Podcast​

ECE Podcast studio

Thinking about starting a podcast? Here’s simple guide to things to keep in mind.

podcast is an episodic series of spoken-word digital audiofiles that a user can download to a personal device for easy listening. -Wikipedia

Some reasons to create a podcast:

  • Increase brand recognition
  • Share valuable information
  • Position yourself as an expert in your field
  • Earn money through partnerships and paid

Things to consider when developing your podcast idea:

  • What makes you or your topic unique?
  • Who is your target audience?
  • Who are your competitors?
  • What are you goals?

One of the great things about podcasting is that it’s just as dynamic as writing a blog or or producing a video. You can do anything you like to stand out, build an audience, and engage your listeners. You can mix and match the different format styles and create a unique format that works for you. Once you select a format for your concept, you can begin writing your treatment for your first episode. You can script the entire first episode but you can also just outline it and ultimately freestyle during the show.

Things to include in your podcast budget:

  • Equipment set-up
  • Podcast hosting site
  • The space to conduct your podcast

Podcasting has never been easier. You can create a podcast on your phone or computer using a free podcasting hosting site. Most podcasters are the producer, host, director and editor of their podcasting enterprise. Over time, however, you will want to pay to fulfill these positions. 

With some of the information covered in this blog under your belt, what are some thoughts as it relates to your own podcast project? Would you be interested in taking a podcasting class with us? If so, email us at We’d love to hear from you!

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